Free tool
Marketing budget splitter
Turn one monthly figure into a sensible split across channels.
A starting split
₹2,50,000 / month
- Performance ads₹1,00,000 · 40%
- Landing pages and website₹37,500 · 15%
- Search and Google Business₹30,000 · 12%
- CRM and follow-up₹32,500 · 13%
- Content and social₹30,000 · 12%
- Creative and brand₹20,000 · 8%
Pay for ads, but make sure leads get a fast reply. Follow-up lifts everything else.
A starting point to argue with, not a rule. A small budget should focus on two lines, not six.
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